This vibrant new survey sets the agenda both for fashion photography and inspirational and innovative image-making in the decade ahead. Leading curator and writer Magdalene Keaney has selected over thirty photographers the emerging talents that hold the prospect of creating enduring fashion images and influencing the cultural and style trends of tomorrow. The world of fashion is obsessed with freshness and youth, and Fashion Photography Next embraces that obsession, looks beyond what is now. From Axel Hoedt s bold graphic experimentation to color-saturated, hyperreal images by Daniel Jackson or the cool, neutral aesthetic of Hanna Putz, the work is diverse, sometimes shocking, utterly memorable. Profiles and critiques of thirty of the hottest careers in fashion photography, an Introduction that considers the evolution of the art form, and provocative images that speak for themselves, make Fashion Photography Next the roster of rising stars for the industry to watch and aspiring photographers to emulate.

Now available in paperback, this is one of the bestselling titles from successful series The World's Top Photographers' Workshops, which pairs in-depth, practical advice with stunning images and personal tips from the world's acknowledged masters. Each title brings together the work of prominent professional photographers and pools their accumulated knowledge, focusing specifically on the fundamental technical aspects of photography — lighting; composition; color and tone; and imaging. Fashion and Advertising offers hardworking, incisive, and comprehensive advice on all aspects of the genre. Image portfolios are combined with each photographer's comments on the key influences behind their signature styles, introducing readers to the aesthetics of fashion and advertising photography and providing them with useful hints and tips. This book will appeal both to the professional and the amateur photographer who wishes to learn from the best in the field, and to everyone who appreciates world-class photography.