A practical, nuts-and-bolts guide to architectural solutions that describes step-by-step how to design robustness and flexibility into an Internet-based system Based on real-world problems and systems, and illustrated with a running case study Enables software architects and project managers to ensure that nonfunctional requirements are met so that the system won't fall over, that it can be maintained and upgraded without being switched off, and that it can deal with security, scalability, and performance demands Platform and vendor independence will empower architects to challenge product-dictated limitations.

A compelling fable that distills the essence of genius marketing strategies The King of Positioning Jack Trout presents the story of PJ Bigdome, a newly appointed CEO looking for a new way to successfully learn about marketing. Luckily, within his PC lurks a genie with vast experience in the particulars of marketing (having helped out with some of the biggest marketing successes ever). As Bigdome finds answers to his most important questions, the reader learns the secrets of successful marketing, such as: the essence of marketing; how much stock to put into research; how to evaluate advertising; how to allocate budgets; and much more. A Genie's Wisdom allows Trout, a famed business visionary, to distill his years of management and marketing experience into an entertaining and educational yarn that reveals today's essential practices.

A guide to architecting, designing, and building distributed applications with Windows Communication Foundation. Windows Communication Foundation is the .NET technology that is used to build service-oriented applications, exchange messages in various communication scenarios, and run workflows. This guide enables developers to create state-of-the-art applications using this technology. Written by a team of Microsoft MVPs and WCF experts, this book explains how the pieces of WCF 4.0 build on each other to provide a comprehensive framework to support distributed enterprise applications. Experienced developers will learn both theory and practical application using the familiar Wrox approach. Windows Communication Foundation is used in a variety of service-oriented applications and will be used by almost every .NET developer This book is a comprehensive guide to architecting, designing, and building .NET applications with WCF 4 Shows how to design and build three sample WCF applications covering the most important communication scenarios Examines design principles and patterns, technology, implementation, and operational issues Covers both the technical aspects of the WCF 4 stack and the practical issues developers will encounter .NET developers will learn to design services, create a hosting environment with Dublin, build cloud-based integrations, and much more.

Offers step-based guidance readers need to make sure failure is not an option. This book shows you how to make sure you hit your target market before you spend a lot of money. It explains how to gather information on competitors, directly interview members of your target market, and figure out what the market really wants to buy.

Fixed-income securities traditionally promised fixed cash flows (like bonds), but there have been many newly-created fixed income securities for which the promised cash flows depend on the level of interest rates, making them hard to value. This revised book covers the most advanced thinking in the field and comprehensively shows how to value the complete universe of fixed income securities. Included are all the latest fixed income securities valuation models and techniques, and their applications in real world situations. The third edition will also include two new chapters dedicated to foreign exchange markets and corporate bonds and credit-default swaps.

Get empowered and take control of your personal finances with Mint.com! Mint.com is a free Web-based personal financial management service that helps you set up your day-to-day finances and track bank, credit card, investment, and loan transactions through a single Web site that is accessible anytime, anywhere in the world that you can access through the Internet. This fun and friendly guide arms you with expert advice for managing your bills, following where your money is going, developing a budget, paying off loans, saving for a house or car, maximizing investments, managing retirement savings, and more. The straightforward and easy-to-understand Dummies writing style shows you how to use Mint.com to get your finances organized—and keep them that way. Introduces you to Mint.com, the free personal online finance management service that helps you set up and track your day-to-day finances Walks you through the steps for creating a budget based on your current spending habits or creating a budget with goals in mind (saving for a new home or car, paying off college loans early, having a comfortable retirement, etc.) Tells you everything you need to do to track bank, credit card, investments, loan transactions and manage your bills Shows you how to import and export tax information from Mint.com, including the tax software packages that make it the easiest Includes handy checklists, expert tips, invaluable advice, and helpful warnings throughout Mint.com For Dummies helps you get your daily finances in mint condition!

«An excellent book for beginners as well as advanced 3ds Max users. A valuable reference that covers everything you'd want to know.» Andre Surya, Award-winning Digital Artist A favorite of 3ds Max artists from beginners to pros! Why is 3ds Max Bible a perennial bestselling favorite? Because whether you're a beginner looking for a tutorial to get you up to speed your first day or an expert needing a reference to Max's advanced features, it's all here. Loaded with advice, professional tips, and more than 150 step-by-step lessons, this is the most comprehensive reference-tutorial on 3ds Max on the market, and the one you'll turn to again and again. * Organize and blend sequences with the new Animation Layers feature * Explore Sun and Sky, Car Paint, and other new mental ray shaders * Combine and divide objects with ProBoolean and ProCutter * Create more accurate dynamic animations with updated reactor tools * Add greater realism with enhanced and integrated hair and fur tools * Reference objects, materials, and controllers with XRef Animate a dancing cartoon moose Isolate mapping surfaces with the Quick Planar map button Add realistic motion to your model's hairstyle What's on the DVD? You'll find before-and-after example files for every tutorial in the book. The DVD also includes: * Models and textures to customize for your own designs * Rendered AVI files of animations used in the tutorials * All the Max files for every tutorial * Adobe tryout versions of After Effects(r), Photoshop(r) CS2, Illustrator(r) CS2, and Premiere Pro System Requirements: See the DVD appendix for details and complete system requirements.»

Xcode 4 is Apple’s newest version of the popular development suite for creating bleeding-edge OS X and iOS apps. Written by an experienced developer and Apple-focused journalist, this book not only covers developing for OS X but also for the entire family of iOS devices, including the iPhone, iPad, and iPod touch. You’ll explore the newest tools for compiling, debugging, and finding and fixing common code errors so that you can look forward to improved, smooth-running code that is developed more efficiently than ever. Takes you step-by-step through the process of developing OS X and iOS applications using Xcode 4 Examines the benefits of Xcode 4, Apple’s updated, free, object oriented programming environment Helps you tame the complex Xcode environment so you can develop amazing apps This book gets you up to speed on all the remarkable new features and redesigned user interface of Xcode 4 so you can get started creating phenomenal apps today.

This job-hunter's resource is based on the inside secrets of executive search firms. Using the little-known techniques and strategies that executive search professionals use to ensure the success of their referrals, this book helps job seekers package their background and experience as positively and professionally as possible. Job candidates will learn to market themselves effectively, separate themselves from the competition, and eliminate the mistakes and miscues that could cost them the job.

«The world′s most infamous hacker offers an insider′s view of the low–tech threats to high–tech security Kevin Mitnick′s exploits as a cyber–desperado and fugitive form one of the most exhaustive FBI manhunts in history and have spawned dozens of articles, books, films, and documentaries. Since his release from federal prison, in 1998, Mitnick has turned his life around and established himself as one of the most sought–after computer security experts worldwide. Now, in The Art of Deception, the world′s most notorious hacker gives new meaning to the old adage, «It takes a thief to catch a thief.» Focusing on the human factors involved with information security, Mitnick explains why all the firewalls and encryption protocols in the world will never be enough to stop a savvy grifter intent on rifling a corporate database or an irate employee determined to crash a system. With the help of many fascinating true stories of successful attacks on business and government, he illustrates just how susceptible even the most locked–down information systems are to a slick con artist impersonating an IRS agent. Narrating from the points of view of both the attacker and the victims, he explains why each attack was so successful and how it could have been prevented in an engaging and highly readable style reminiscent of a true–crime novel. And, perhaps most importantly, Mitnick offers advice for preventing these types of social engineering hacks through security protocols, training programs, and manuals that address the human element of security.»

Utilizing a series of essays examining the broad philosophical concepts embedded in Rod Serling′s series, The Twilight Zone, Philosophy in The Twilight Zone provides a platform for further philosophical discussion. Features essays by eminent contemporary philosophers concerning the over–arching themes in The Twilight Zone, as well as in–depth discussions of particular episodes Fuses popular cult entertainment with classical philosophical perspectives Acts as a guide to unearthing larger questions – from human nature to the nature of reality and beyond – posed in the series Includes substantial critical and biographical information on series creator Rob Serling.

Mesoscale Meteorology in Mid–Latitudes presents the dynamics of mesoscale meteorological Mesoscale Meteorology in Mid–Latitudes presents the dynamics of mesoscale meteorological phenomena in a highly accessible, student–friendly manner. The book′s clear mathematical treatments are complemented by high–quality photographs and illustrations. Comprehensive coverage of subjects including boundary layer mesoscale phenomena, orographic phenomena and deep convection is brought together with the latest developments in the field to provide an invaluable resource for mesoscale meteorology students. Mesoscale Meteorology in Mid–Latitudes functions as a comprehensive, easy–to–use undergraduate textbook while also providing a useful reference for graduate students, research scientists and weather industry professionals. Illustrated in full colour throughout Covers the latest developments and research in the field Comprehensive coverage of deep convection and its initiation Uses real life examples of phenomena taken from broad geographical areas to demonstrate the practical aspects of the science

This is a major new account of the nature of religion and its changing role in modern societies, by one of the most original French sociologists writing on religion today. In a stylish and accessible study, Hervieu–Leger addresses the problem of how to distinguish religion from other systems of meaning in modern Western society. The crucial point, she argues, is the chain of memory and tradition which makes the individual believer a member of the community. From this point of view, religion is the ideological, symbolic and social device by which individual and collective awareness of belonging to a lineage of believers is created and controlled. Modern societies, Hervieu–Lé:ger argues, are not more rational than past societies, but rather suffer from a kind of collective amnesia. They are less and less capable of maintaining a living collective ′chain′ of memory as a source of meaning. However, as major religious traditions decline, a range of surrogate memories appears, which also permit the contraction of collective identities. These ′small memories′ are creating an upsurge of ′emotional communities′ and the affirmation of ethno–religions within Europe and elsewhere. This book will be essential reading for students and scholars of theology, religious studies and sociology.

Opening with a thorough description of the structure and organization of the IPSASB, the book goes on to give an overview of the principles of such key topics as the accrual basis of accounting as against cash basis, the history, scope and authority of IPSAS, the strategy of the IPSASB as well as the standard–setting procedures. Additionally the various measurement bases (cost, present value, fair value) are introduced. A special focus of the book is on the implications of the current financial crisis on public sector accounting. In the main section of the book each IPSAS (including the recently published exposure drafts) is presented in brief, focusing on the core content of the relevant standard. Ernst & Young is a global leader in assurance, tax, transaction and advisory services, employing over 135,000 people worldwide.

In Structural Condition Assessment, editor–in–chief Robert T. Ratay gathers together the leading people in the field to produce the first unified resource on all aspects of structural condition assessment for strength, serviceability, restoration, adaptive reuse, code compliance, and vulnerability. Organized by the four main stages of a structural evaluation, this book provides an introduction to structural deterioration and its consequences, the business and legal aspects of conducting an evaluation, initial survey and evaluation techniques for various structures, and specific tests for five of the most common structural materials (concrete, steel, masonry, timber and fabric.)

Get your foot in the studio door by learning the art of matchmoving Matchmoving is a technique that allows computer graphics to be inserted into live-action footage with correct position, scale, orientation, and motion. Also known as motion tracking, it's what allows movie monsters to run down Main Street and robots to run through crowds — and look real. Now this unique book from a top expert from Industrial Light and Magic teaches you the art of matchmoving. With step-by-step tutorials and pages of examples, this book first explains the basics and then shows you professional techniques, from 3D calibration and tracking, to stereoscopy, and more. Explains concepts and teaches professional techniques for successful matchmoving Authored by a top matchmove specialist from Industrial Light and Magic, who walks you through step-by-step tutorials and impressive examples Covers matchmoving basics, 2D tracking, 3D calibration and tracking, automatic tracking, cameras, integrating matchmoves, and stereoscopy Learn how studio visual effects professionals make all the right matchmoves with Matchmoving: The Invisible Art of Camera Tracking 2nd Edition.

For those who cannot read the language of the original texts, the lively and varied world of eighteenth-century Russian literature has been largely inaccessible. In this valuable collection, expert translator David Gasperetti presents three seminal tales that express the major literary, social, and philosophical concerns of late-eighteenth-century Russia. The country's first bestseller, Matvei Komarov's Vanka Kain tells the story of a renowned thief and police spy and is also an excellent historical source on the era's criminal underworld. Mikhail Chulkov's The Comely Cook is a cross between Moll Flanders, with its comic emphasis on a woman of ill-repute who struggles to secure her place in society, and Tristram Shandy, with its parody of the conventions of novel writing. Finally, Nikolai Karamzin's Poor Liza, the story of a young woman who kills herself over a failed love affair, set the standard for writing sentimentalist fiction in Russia. Taken as a whole, these three works outline the beginnings of modern prose fiction in Russia and also illuminate the literary culture that would give rise to the Golden Age of Russian letters in the middle of the next century.

Ethnography and Virtual Worlds is the only book of its kind — a concise, comprehensive, and practical guide for students, teachers, designers, and scholars interested in using ethnographic methods to study online virtual worlds, including both game and nongame environments. Written by leading ethnographers of virtual worlds, and focusing on the key method of participant observation, the book provides invaluable advice, tips, guidelines, and principles to aid researchers through every stage of a project, from choosing an online fieldsite to writing and publishing the results. This title provides practical and detailed techniques for ethnographic research customized to reflect the specific issues of online virtual worlds, both game and nongame. It draws on research in a range of virtual worlds, including Everquest, Second Life, There.com, and World of Warcraft. It provides suggestions for dealing with institutional review boards, human subjects protocols, and ethical issues. It guides the reader through the full trajectory of ethnographic research, from research design to data collection, data analysis, and writing up and publishing research results. It addresses myths and misunderstandings about ethnographic research, and argues for the scientific value of ethnography.

Suitable for those who are considering to make a career out of consulting, this book offers practical advice on various aspects of setting-up and running a successful consulting business including; setting your fees, keeping track of time and money, building business with new clients, and winning proposals and business networking.